Join us for our April customer roundtable, focused on how to turn
creative data into clear, actionable decisions across your workflow.
Agenda highlights.
Influencer Intelligence (Coming Next Week): How to use creator data to identify what’s working and where to invest
Campaign Manager (Coming in April): Using cross-channel data to decide what to scale, pause, or optimize
Pre-Flight Check Asset Versioning: How to determine what’s ready to launch, what needs revision, and how to iterate effectively
DV360 Floodlight: Understanding what’s driving custom conversion activity for DV360 reports
Support Spotlight: Branded Impression Report — Understanding data gaps & how to troubleshoot
All attendees will be entered into a drawing for two $50
Amazon gift cards.
Now Live: DV360 Floodlight Support
You can now connect DV360 Floodlight Activity data directly into
Vidmob, giving you deeper visibility into what’s driving your custom
conversion events.
This update allows you to:
Understand which creative attributes are contributing to specific Floodlight activities
Analyze performance beyond standard metrics using your custom-defined outcomes
Get clearer guidance on what to optimize, scale, or refine next
This addition helps support more actionable insights tied directly to the
outcomes that matter most to your business.
Live Next Week: Influencer Intelligence
This new capability allows you to bring organic influencer and creator
content into Vidmob to understand what’s working to support briefing &
decisions to amplify content with paid support.
With Influencer Intelligence, you’ll be able to:
Identify high-performing creative patterns across creator content
Spot opportunities to amplify top-performing assets
Use real performance signals to generate creator briefs
This is available as a subscription add-on. Contact your Account Manager
to learn more and get access today!
Coming Soon: Campaign Manager
We’re evolving Creative Manager into a more powerful Campaign
Manager, built for teams making fast, in-flight decisions across
channels.
Campaign Manager brings together performance and creative intelligence
into a single, action-oriented view, helping you understand what’s
working, what’s not, and what to do next.
With Campaign Manager, you’ll be able to:
View performance across campaigns, ad groups, and assets in one place
Analyze across multiple channels and KPIs simultaneously
Quickly identify live, actionable media
Use smart recommendations to guide optimization decisions
For users, this means less time stitching together reports and more time acting on insights.
Pre-Flight Asset Versioning
Track Creative Iteration and Improvement Over Time
Pre-Flight scoring supports asset versioning, allowing you to associate
multiple versions of a creative and view how it evolves over time.
With versioning, you can:
Link iterations of the same asset across review cycles
Track how changes impact scoring and guideline adherence
Maintain a clear history of creative improvements
This makes it easier to validate that updates are moving performance in
the right direction, supporting outcome goals.
Did You Know?
What to check:
1. Brand Labels on ad accounts — Go to Organizational Settings →
Integrations → Manage, select your ad accounts, and click Label to
assign a brand. Note: only Org Admins, Scoring Managers, and
Workspace Admins can do this.
2. Brand created first — You must create the brand before it appears
as a label option.
3. Logo visibility in the creative — Even with correct setup, if your logo
appears too late in the video, impressions will be counted as
unbranded — not missing, but correctly reflected as viewers who
dropped off before seeing your brand.
If the above checks out and data is still missing, reach out to Support via
the Help Center — it may be a configuration issue requiring escalation.
We’ll continue sharing quick tips like these to help you get more out of the
platform.
Helpful Resources
