Join us on January 22 for a live, product-focused roundtable designed to
help you uncover more value from Vidmob, including features you may
not be using yet. We’ll be covering it a number of items such as:
How to use Prominence Score to evaluate real creative visibility
A live support demo solving a common customer challenge
A high-impact multi-feature workflow from the product team, plus quick pro tips
A walkthrough and reminder of how Maddie helps you move faster
A sneak peak into the roadmap ahead
Whether you’re new to Vidmob or a power user, you’ll walk away with
practical ways to get answers faster and make smarter creative decisions.
And to ensure we’re starting the year off right, all attendees
will be entered into a drawing for two $50 Amazon gift cards.
Maddie is now live A New GenAI Guide for Faster, Smarter Creative Decisions
Maddie is your new in-platform assistant, built to help you learn, navigate,
analyze, and take action faster. From understanding reports to uncovering
performance insights, just ask Maddie and get instant, actionable answers— right where you work.
A new way to navigate Vidmob
We’re rolling out a redesigned navigation experience aligned to how you
analyze creative performance. The new structure follows your workflow—
from understanding assets, to reporting, to applying insights to
guidelines and new ads. Ability to opt-in to this new experience begins
this week directly on platform.
Score What Viewers Actually Notice, Not Just What Appears
Creative scoring shouldn’t treat every logo or object equally. With
Prominence Score, Vidmob evaluates how clearly key elements are seen,
not just whether they technically appear. This enhancement brings a
more human-like approach to scoring, helping teams distinguish between
visuals that truly stand out and those that fade into the background.
For many brands, a brief or obscured appearance isn’t enough.
Prominence Score filters out weak, backgrounded instances so scores reflect real-world visibility and brand impact.
Where you’ll see it
Scoring Guideline Builder: Count only visually prominent elements toward a passing score
Individual Creative View: Focus analysis on elements that truly stand out.
Prominence is rolling out in limited capacity. Contact us for early access.
Did You Know?
Vidmob is designed to help teams move quickly, and there are simple
ways to get even more value out of the platform.
Missing data in your Branded Impressions Report? Here’s
what to check.
If a Branded Impressions Report is showing lower-than-expected data—
or even zero results—there may be a simple reason behind it. For an ad
account to contribute data to this report, it must have a Brand assigned in
the platform.
If you’d like help confirming whether this applies to your ad accounts, or
need guidance on how to assign a Brand, you can follow the steps in this article.
We’ll continue sharing quick tips like these to help you get more out of the
platform.
Helpful Resources
