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Product Newsletter- February 2026

Written by Bruno Almeida
Updated today

Join us for a live February roundtable webinar designed for teams

looking to connect creative quality with performance, measurement, and

smarter decision-making. We’ll be covering a number of items such as:

  • Guideline Weighting: Prioritizing best practices and brand importance in scoring

  • Creative + MMM: Using creative signals for clearer ROI measurement

  • From insight to action: Turning Vidmob data into smarter decisions

  • What’s next: A roadmap preview of Influencer Intelligence, Audience Analysis (Meta), and Safe Zones

  • A live support demo solving a common customer challenge

Whether you’re new to Vidmob or a power user, you’ll walk away with

practical ways to get answers faster and make smarter creative decisions.

All attendees will be entered into a drawing for two $50

Amazon gift cards.


Help Shape What's Next

What topics would you like us to focus on in the upcoming Product Roundtable

sessions and newsletters?


Guideline Weighting is now Live!

Smarter scores driven by priority

Not all guidelines carry the same importance for every brand. Guideline

weights let you define relative influence, so overall scores reflect your

brand’s priorities rather than a simple average.


Coming Soon: Influencer Intelligence

Influencer Intelligence will allow you to supply creator content into Vidmob to

understand what’s working, what’s not, and get prescribed actions to take

next.

This capability helps teams:

  • Identify high-performing creative patterns from influencer content.

  • Spot amplification opportunities earlier.

  • Use real performance signals to inform creator briefing and paid strategy.

Join our February Product Roundtable to Learn More.


Did You Know?

Link Your Ad Accounts to Start Importing Data

To unlock Creative Intelligence in VidMob, make sure your ad accounts

are linked to the correct workspace. This step ensures your data is

imported accurately and only where you need it — giving you full

visibility and control.

Once linked, VidMob automatically begins importing creative and

performance data. You stay in control — only selected accounts are

imported, and nothing runs until you link them.

You can always check connection and import status directly in the

platform to track progress or spot issues early.

We’ll continue sharing quick tips like these to help you get more out of the

platform.


Helpful Resources

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