Overview
Due to different workspaces having unique branding identifiers, this affects how creatives are counted toward adherence scores for branding criteria in aggregate reports. These identifiers are specific to each workspace, and as a result, branding-related criteria may vary in how they are assessed across different workspaces.
In reports like Adherence, Impressions Adherence, and Criteria Performance Reports, branding criteria are aggregated across all selected workspaces. However, beneath the surface, the branding criteria are specific to each workspace. An individual creative may pass the branding criteria in one workspace but not another. When viewing these reports in aggregate, if a creative passes the branding criteria in any of the selected workspaces, it will be counted as passing overall.
Example:
Let's say there are two workspaces, Workspace A and Workspace B, that share some ad accounts. A creative runs in one of these shared ad accounts. This creative fails the branding criteria in Workspace A but passes it in Workspace B.
When generating an Adherence Report that includes both workspaces, this creative will be counted as passing the branding criteria in the overall row of the report.
If the report is grouped by Workspace, the creative will appear as passing the criteria in the Workspace B row and failing the criteria in the Workspace A row.
This example highlights how branding identifiers unique to each workspace affect the way creatives are evaluated in branding-related criteria across different reports.