Are there a set of creative elements that you want to group together? Maybe they represent an overarching element or a specific theme? You can use the Create Element Group feature to understand the impact of multiple elements.

To use this feature, navigate to the Comparison Reports page. On this page, check off the creative elements that you want to group together.

Then, click the "Create Element Group" button in the top right. In the window that pops up, you can name the Element Group, add/delete creative elements that you'd like included, and add a description of the Element Group.

Once saved, it will show under the "Custom Element Group" row category in the data table.

Did this answer your question?